For a person sorting through this blog, you may have noticed a pattern: I rarely write about services founded on crowdsourcing as a business model. I write about small experiments, or incidental crowdsourcing, but not on the myriad of crowdsourcing startups that have appeared since this blog began over a year ago.
There’s a reason for this: they rarely interest me.
There’s a time and a place for crowdsourcing, and what I love is when it is used to the achieve something that cannot otherwise be created. There’s also a soft spot for cleverness in concept. However, we increasingly see social for social’s sake.
Now, bad ideas are only a fraction of sites. Many others are simply not thought out in a way that the can be successful and, unfortunately for sites built on a foundation of crowds, success and usefulness are invariably linked.
I want crowdsourcing as business to suceed—I really do—but thus far it has been most successful by accident or by incident. THAT is where the story is: in understanding this phenomenon. Clearly we have the tools, but are still working on the trade.